Today I’m doing my review of a new WordPress plugin called WP Fresh PopSo what exactly is WP Fresh Pop? Well its a WordPress plugin that allows you to add a unique kind of pop up to your site. Normally pop ups are designed for on exit, to trap bounce traffic. However WP Fresh Pop is designed to show always. The point of it is so that you can have a pop up that highlights something important about your posts. You can actually see me using it on this post to make sure people are aware of the bonus I am offering for anyone who picks this up though my link. While using it for a review and to mention a bonus is one way this can help you there are other ways as well. If your selling physical products you can use it for coupons and special offers (or even for additional info about the physical product your selling). If you have any training / tutorials or content posts on your site you can use it to offer a freebie and then link to an optin page. Anytime you have a post on your site with content on it, but want to provide some kind of additional information, offer, or value, WP FreshPop is going to come in handy. One thing that some people might not realize is that unlike some so called ‘reviewers’ I actually test everything I review and give the vendors feedback on what I found in my testing. WP Fresh Pop was no different and unfortunately when I initially tested this there where a bunch of thing that I did not like. Below is the actual video I sent to the vendors: While the plugin was working for the most part there where some ‘fine tuning’ things that I really felt could be improved. There where several GUI issues that needed to be fixed. The plugin was tracking views for your pop ups but not clicks, which made no sense because the way you tell if its working is if people are clicking it, not if people are viewing it. There was no call to action button (you had to have your button image be a part of your pop ups background image). A couple of days after sending this video to the vendors they messaged be back telling me that they did an update and addressed every issue I mentioned. They fixed the GUI issues, added in the more sensible click tracking, and even put in a customisable call to action button that you can position in your pop up anywhere you want. That was awesome, unfortunately however after getting the newest update I found a few more bugs that where introduced with their updates. So I got on Skype with the vendors and explained it to them. It was kind of late my time when I was talking to the vendors however and I was getting a bit tired, so after going back and forth for a bit explaining the new issues to the vendor and trying to get them to understand how to fix them I decided to just take the easy way out. I fixed the issues myself in my copy of WP FreshPop and then sent the code changes to them. Sometimes the easiest way to get something done is to just do it yourself. So now I can say that WP Fresh Pop is a decent plugin that works the way it should. However there is still one really big issue I have that I feel is important to point out. The issue is with the sales page. It is super hype. Just look at this headline: Honestly I don’t even know where to start when talking about this headline. Its so full of absolute unnecessary hype that I almost did not want to approve WP FreshPop after seeing it. In fact my friend Mike (from Maine) and I where up at 2am his time talking about this and trying to decide if we where comfortable with this sales page. In the end we decided we are not comfortable with it for a couple of reasons: First the only thing that is going to ensure you ‘crush it’ ever is hard work, motivation and taking action. No plugin will ever make you money magically on its own. I have no idea how they claim this is going to somehow magically make you 4 figures a month online either, let me be clear, this is a great plugin to help you get the most from your site visitors, but you will actually have to get site visitors for this to do anything. Also as far as the plugin goes what is the whole 30 minutes per day of work thing? The plugin is largely set and forget. Sure they added in some marketing training to help you learn how to get traffic to your site and help you make money with the plugin, but the thing is the added it after they made the sales page. Honestly I don’t like this headline one bit. While I understand marketers need to make their products exciting to potential customers I believe they went to far with this sales page and specifically this headline. So much so that I almost refused to endorse the plugin itself. I say almost, because even though I hate the headline, now that they made the changes I asked for (and the ones I provided) to the plugin itself I feel the plugin is worth investing in. I honestly don’t think they needed this over the top / super hyped up sales page. When I do my reviews I do not review the vendors, I try hard to keep my personal like or dislike for the vendor out of my review (I have approved things from vendors I don’t personally like, and I have rejected things from vendors I consider my friends). I also try not to take the sales page into account. I base my review on the thing I am reviewing, the software, and this plugin is a good plugin now. While it does not have the instant make thousands of dollars with 30 minutes of work sexiness that they are claiming in the sales page it is still a good investment. If your doing affiliate marketing its going to be great for showing off a bonus. For e-com it will be perfect for giving coupons, discounts, or additional information about the product. For content posts you can have videos explaining a freebie and a call to action leading to a squeeze page (making it kind of a 2 step optin). The plugin is sold at a very low cost so just one extra sale ever or just a few extra email optins will make you profitable from investing in this plugin and make it worth you having on your site. Because of this even though the sales page is largely a bunch of hype nonsense in my mind I am going to say that if you have a WordPress site it is worth considering. I can assure you that I will be using this on some of my future posts and I guess in the end that is the best endorsement I can give it.
A quick note about the reviews on this site: I am an affiliate for every product I review. The vendors of these products give me them without charge in order for me to test them. However all my reviews are done as honestly as possible and I make no promises to the vendor prior to writing my review. Should you click a link on this site that takes you to a paid product this link will be an affiliate link and I will be paid a percentage of the sales price should you decide to purchase that product.